The marketing team actively creates awareness of the Visit Herefordshire brand - a seamless destination that offers a richer visitor experience combining the appeal of Food & Drink, Activities, countryside and heritage.

 

• Generating visitor, travel trade and lots of press visits 
• Creating themes and packages 
• Advertising at home and overseas
• Band together for a bigger splash

 

This function of Visit Herefordshire aims to strengthen awareness of Herefordshire as a leading UK destination and increase visitor spending and enterprise performance especially out of season. 

The marketing of The Visit Herefordshire brand - the complete destination - is supported by the local authority. All contribute to the joint promotion of Herefordshire recognising that together a greater impact can be made upon both awareness and visitor experience.

Direction and implementation of the Partnership's marketing activity is provided by the Membership and Marketing Group comprising tourism officers and trade representatives from throughout Herefordshire each contributing knowledge and experience.

 

You may also be interested to visit the Visit Herefordshire consumer website.